A First Impression Says Everything

Perhaps the simplest example of the application of this rule, that everything counts, involves your image or appearance. You’ve heard it said that you never get a second chance to make a good first impression. The fact is that when you first meet a person, he makes a judgment about you in approximately four seconds, and his judgment is finalized largely within 30 seconds of the initial contact. In a survey of the members of the American Personnel Consultants, ¾ those men and women who are responsible for hiring people for large companies generally agreed that they made their decision to hire or not to hire a person within 30 seconds of the first meeting.

Everything Counts: Make A Personal Statement

Everything contributing to the way you look on the outside is important. If it’s not helping you, it’s hurting you. While you cannot control your physical features, you have total control over your dress and grooming. In fact, we generally assume that a person consciously and deliberately makes a personal statement about himself with every part of his appearance that he can affect in any way.